This is the first in a series of blogs to follow, care of LIMU’s President, Founder and CEO, Gary J. Raser.
You know, I’ve been in this industry over 25 years. I’ve seen literally hundreds of new companies start up, and every one of them has tried to figure out how to reach the 96% of the country NOT involved in Network Marketing. But all they’ve done is chase the same 4%, the people that have always been in the industry. They just keep moving them from company to company. The 4% hasn’t changed … just the number of companies chasing them. And the more new companies come into Network Marketing, the smaller the share of that 4% pie is for each of them.